Thursday, February 7, 2013

Nike‘s “Black History Month” Collection

Nike Celebrates Black History Month. Be Bold. Be True. 


BE BOLD. BE TRUE.

This year’s Nike Black History Month product collection honors three elite athletes who embody a bold and progressive spirit, both in athletics and social stewardship. Superstars Kevin Durant, Serena Williams and Didier Drogba inspired the 2013 “Be Bold, Be True” mantra and a monumental set of products. This BHM line features a bold repeat pattern, including hand-drawn icons symbolic of the causes each athlete is committed to outside of sports. And in keeping with a tradition of honoring this holiday by giving back to organizations that work to inspire youth, Nike, Inc. will make a financial contribution to Big Brothers Big Sisters of America. All BHM footwear and apparel will be available at Nike.com and select retailers beginning January 26. (source: Nike)





Nike Celebrates Black History Month. Be Bold. Be True.

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